The Service Centric Car in 2020
Trend Report 2009
Marie-Luise Lorenz, Patrick Nepper, Nikolaus Konrad (eds.)
CDTM, München, 2009
304 p., XXII
Today, 80% of all automotive innovations are realized in its electronic components. Those are bringing new capabilities to every part of the vehicle. The car of today is equipped with satellite navigation, HD based infotainment systems, voice-activated communication and telemetric systems for safety, security, and remote diagnostics. It can be seen as a service platform which satisfies diverse consumer needs for mobility and safety as well as communication, information, and entertainment. These developments have been fuelled by advancement in embedded systems and advanced communication technologies.
Within this report students identified trends relevant in this domain and build scenarios of the future. Based on this understanding of the future framework for the service centric car, students developed product and service ideas in the fields of navigation, communications, safety/telematics, entertainment/infotainment, and community services. The results are wrapped up in this report providing visionary ideas for future products and services in the area of the connected car designed to meet the requirements of the future customer.