Publications
References
2010 | |
Conferences: | |
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How innovative business models increase the economic feasibility of stationary energy storage systems: potential, opportunities, risks
Proceedings of the 5th International Renewable Energy Storage Conference in Berlin, Germany
2010
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2009 | |
Articles: | |
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Behavioral Targeting - Die richtigen Kunden in Kontakt mit dem Unternehmen bringen
Marketing Review St. Gallen,
28(6):24-30
2009
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Pre-Kommunikation im Internet - Der BMW X1 trifft Kunden im Social Web
Marketing Review St. Gallen,
28(4):11-15
2009
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Theses: | |
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Comparison of service-oriented architectures with present architecture approaches for telecommunication services in an open telecom infrastructure
Bachelor Thesis
Technische Universitaet Muenchen, Institut fuer Informatik,
2009
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2008 | |
Contributions to collections: | |
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A Framework for Conceptual Case Studies for RFID-based B2C-Solutions
In and , editor,
RFID in Operations and Supply Chain Management: Research and Applications Volume 6
of Operations and Technology Management
Chapter -,
page 69-90.
Publisher: Erich Schmidt Verlag, Berlin
2008
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Strategic Importance of RFID - Empirical and Conceptual Insights
In and , editor,
RFID in Operations and Supply Chain Management: Research and Applications Volume 6
of Operations and Technology Management
Chapter -,
page 413-432.
Publisher: Erich Schmidt Verlag, Berlin
2008
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Theses: | |
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The Effectiveness of Video Portals for Marketing Communications
Diploma Thesis
Technische Universitaet Muenchen, Fakultaet fuer Wirtschaftswissenschaften,
2008
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2007 | |
Conferences: | |
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News-on-the-go
9th International Conference on Human Computer Interaction with Mobile Devices and Services
ACM
2007
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Contributions to collections: | |
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Strategic Importance of RFID. Empirical and Conceptual Insights
In , editor,
Handbook of Radio Frequency Identification (RFID) - Technologies in Operations and Supply Chain Management
page 5-25.
Publisher: Erich Schmidt Verlag, Berlin
2007
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Theses: | |
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Eine empirische Untersuchung des Leading Edge Status anhand der BMW M3 Nutzer Community
Diploma Thesis
Ludwig-Maximilians-Universitaet Muenchen, Munich School of Management,
2007
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2006 | |
Books: | |
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Liberalisierung und Regulierungsmanagement im Telekommunikationsmarkt
Publisher: Deutscher Universitaetsverlag,
2006
ISBN: 3835003569
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Conferences: | |
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Seamless Adaptive Location-Based Services using Heterogeneous Positioning Technologies and Multiple Location Servers
6th International Workshop on Applications and Services in Wireless Networks (ASWN06)
May
2006
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