Trend Report Fall 2018
The Digital Future of the Construction Industry
Digital technologies are constantly pushing us towards an ever more connected world and have a significant impact on our daily private and business life. Whereas our living environment becomes more and more reliant on digital technologies, the construction industry – responsible for building this environment – is still almost entirely detached from the digital age. However, with the increasing complexity of future cities, new technologies provide an ideal starting point to enable the shift towards a digital construction industry. This opens up new potentials for more efficient and sustainable construction processes on the one hand and new business opportunities for construction contractors on the other hand. This report identifies current trends that affect the digitization of the construction industry and derives four future scenarios as well as five related business ideas.
Trend Report Spring 2018
Digital Companions in the factory of the future
Digital technologies are constantly pushing us towards an ever more connected world and have a significant impact on our daily private life and business environment. Whereas we are already used to talking to our personal digital devices in the form of Siri, Alexa, or other voice and virtual assistants, our workplaces still heavily rely on non-personalized, manual processes. This is especially true for factory settings. Increasing complexity – due to individualized manufacturing – can be met with digital companion systems based on new technologies, such as Natural Language Processing and Artificial Intelligence. This opens up potentials for increased efficiency on the one hand and a more enjoyable working environment for employees on the other hand. But which technologies are best suited for digital companions? How are employees’ needs best addressed? Which data is available or needed?
This report presents current trends in the field of manufacturing. Four scenarios are derived from these findings that vividly depict possible futures. In the final part, five business ideas are elaborated and validated in each of the four future scenarios.
Trend Report Fall 2017
Customer Interaction in the Telco Industry
Digital technologies are enabling an ever more connected world – in a private as well as business context – and have a significant impact on the telecommunications industry. Services are becoming more readily available and convenient for telco customers and businesses are able to optimize and automate processes. Increasing digitization, however, also leads to new and different customer expectations in B2C and B2B interactions. These developments lead to a growing urgency for innovative ways to turn insights on telco customer behavior into future-proof business models. This report presents current trends in the field of customer interaction in the telco industry. Four scenarios are derived from these findings that vividly depict possible futures. In the final part, five business ideas are elaborated and validated in each of the four future scenarios.
Trend Report Spring 2017
Creating and Sustaining Healthy Habits
The increasing concentration of living and working space in urban environments is making it more and more difficult for people from any age group to engage in sports activities and practice healthy nutrition. Furthermore, through an increasing digitization of our daily life and an increasingly connected world, the border between work and spare time is becoming more and more indistinguishable. These trends lead to a growing urgency for innovative ways to create and sustain healthy habits – taking into consideration how people eat, move, and live mindfulness. This report presents trends in the field of healthy habits. From these findings, four scenarios are derived that vividly depict possible futures. In the final part, five business ideas are elaborated that propose novel ways to address the above mentioned challenges.
Trend Report Fall 2016
Digital Innovation in Diabetes Care
Diabetes is a set of chronic metabolic diseases, in which the body can either not produce enough insulin or not process insulin correctly, resulting in raised levels of blood glucose. Diabetes not only has a high prevalence – currently affecting one out of eleven adults worldwide – but is also a very serious condition: In 2015, diabetes caused more adult deaths globally than HIV/AIDS, tuberculosis, and malaria combined according, to the International Diabetes Federation. Current trends, such as the obesity pandemic, increasing life expectancy, and urbanization lead to a growing prevalence of the disease and the need for innovation in diabetes care. This report presents trends in the field of diabetes care. From these findings, four scenarios are derived that vividly depict possible futures. In the final part, five business ideas are elaborated and validated in each of the four scenarios.
Trend Report Spring 2016
Fighting Hunger in the Digital Era
The supermarket – the modern land of milk and honey! Located just around the corner, it provides us with a magnificent selection of food and beverages: fresh fruits and vegetables from all over the world, meat and fish in abundance, coffee from Brazil, rice from Thailand, beef from Argentina – every product available 24/7. For most inhabitants of the industrialized world, purchasing and consuming food is easy and convenient. No dirty hands, only a few dirty dishes. Food consumption has become so easy and cheap that it is done on an excessive level: since 1980, the number of obesity cases has doubled globally and reached more than 1.4 billion adults in 2008 according to the World Health Organization Fact sheet No. 311 (2012). This report presents trends in the field of fighting hunger. From these findings, four scenarios are derived that vividly depict possible futures. In the final part, five business ideas are elaborated and validated in each of the four scenarios.
Trend Report Fall 2015
Entrepreneurship in Bavaria
Entrepreneurship plays a crucial role in modern knowledge societies. Startup companies enter the market with novel products, services and business models, fostering innovation and economic development. A vibrant entrepreneurial ecosystem can be a major source of employment and contributes to the competitiveness of one’s economy. Acknowledging the importance of entrepreneurship, policy makers become increasingly involved in creating entrepreneurship-friendly environments. However, identifying suitable concepts for entrepreneurship support requires a thorough understanding of entrepreneurs’ requirements and recent trends in the entrepreneurship ecosystem. This study identifies recent trends in entrepreneurship and applies entrepreneurial means to come up with novel concepts for the creation of a more entrepreneurial-friendly ecosystem in Bavaria.
Trend Report Spring 2015
The Future of Education
Education is undergoing radical changes. While education used to be mainly frontally held lectures, digital technologies today allow for a wide range of new possibilities. Given the impact of education on society and considering recent developments and open questions, the importance of shedding some light on the future of education becomes obvious. This can be done by addressing three key questions: What are recent developments and key trends that shape the future of education? What could the educational world look like in the future? What are new educational products and services that can be introduced in the future, both in a commercial or non-profit context? The three sections of this report address these questions.